Saying goodbye is never fun.
PostNL
PingVP
Centraal Beheer
To personally and positively thank business clients when they cancel their insurance.
A personalized video featuring real employees.
PingVP
To leave a positive and lasting impression on customers who cancel their insurance, ensuring they feel appreciated and recognized despite their departure.
We came up with a personal and heartfelt video where real Centraal Beheer employees say goodbye to the customer in a lighthearted and friendly way. With a fun extra: a “wave back” button that lets customers say goodbye interactively. This creates a warm sense of mutual appreciation and a positive, memorable last impression!
This personalized and interactive video significantly outperforms a traditional linear video. The personalized thumbnail results in a higher open rate, personalization within the video increases viewership, and interactivity drives higher engagement. This not only leads to a higher ROI but also boosts customer satisfaction and loyalty, even among departing clients.
Want to make smart video work for you?
Contact us and we’ll swiftly reply.
